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Why Location is Key for Off-the-Plan Property Investments

By Coposit
13/02/2025

Off-the-plan property investments have grown in popularity across Australia, offering buyers the chance to secure a future home or investment at today’s prices. While this approach can yield significant benefits—such as stamp duty savings and flexible deposit structures—the location of your off-the-plan purchase remains the single most crucial factor for long-term success. In this blog post, we’ll explore why choosing the right suburb or neighbourhood can make all the difference in your investment’s performance.

1. Capital Growth Potential

When you buy off the plan, you’re investing in the future value of the property. Neighbourhoods with ongoing infrastructure projects and strong demand for housing are more likely to experience capital growth over time. For instance, suburbs benefiting from new public transport links, road upgrades, or major commercial developments often attract more residents and businesses—pushing up property prices in the process.

Tip: Look for council or government announcements about planned improvements in the area. Projects like new train stations, hospitals, or shopping precincts can dramatically boost property values in the medium to long term.

Autobiography | Off the plan Newcastle | Secure with $10k and $3,143 x 7 weeks

2. Attracting High Rental Demand

If your investment strategy involves renting out your off-the-plan property, location is paramount to securing high rental returns. Renters typically prioritise easy access to public transport, schools, shopping centres, and recreational facilities. By choosing a well-connected suburb with the amenities tenants crave, you’re more likely to:

  • Attract quality tenants
  • Reduce vacancy periods
  • Increase your rental yield
Florence & Capri | Off the plan Sydney | Secure with $33k and $2,680 x 12 weeks

3. Lifestyle Amenities for Owner-Occupiers and Investors

Even if you’re buying off the plan as an investor, consider the lifestyle appeal for potential owner-occupiers. Areas close to parks, cafes, gyms, and cultural venues often retain strong buyer interest, supporting stable property values. After all, a location with good walkability and diverse amenities appeals not just to renters but also to families, retirees, and professionals looking to buy.

A property in a convenient, liveable location is more resilient to market fluctuations, making it a safer investment overall.

Marque | Off the plan Sydney | Secure with $10k and $1,407 x 16 weeks

4. Mitigating Oversupply Risks

Off-the-plan projects sometimes face the risk of oversupply, especially in areas experiencing rapid development. Oversupply can drive down both rental returns and resale values. However, if you pick a suburb with proven demand and balanced development, you’re more likely to avoid the pitfalls of an oversaturated market.

Research tip:

  • Compare the number of new developments in the pipeline to local population growth projections.
  • Look at historical data on property sales and rental trends to gauge consistent demand.
Argo | Off the plan Sydney | Secure with $10k and $856 x 69 weeks

5. Leveraging Government Incentives

Location can also influence your eligibility for state or territory-based government incentives, such as stamp duty exemptions or concessions. In some instances, purchasing off the plan in specific growth corridors or urban renewal areas may bring additional benefits. Always check with local authorities or consult a property lawyer to ensure you’re taking advantage of every available discount or grant.

Eterna | Off the plan Sydney | Secure with $10k and $3,500 x 7 weeks

6. Building Your Equity Faster

A well-chosen location can help your off-the-plan property accumulate equity more quickly. As demand for properties in desirable suburbs grows, prices often rise in tandem—meaning that by the time construction finishes and settlement occurs, your property may be worth more than what you initially agreed to pay.

__Pro tip: __A higher valuation upon completion can also enhance your borrowing power if you decide to refinance or invest in additional properties.

The Liverpool | Off the plan Sydney | Secure with $15k and $623 x 87 weeks

7. Easier Finance Approval

From a lender’s perspective, a property in a prime or up-and-coming location represents lower risk than one in a declining or oversupplied area. This can translate to smoother loan approvals or even more favourable interest rates, as banks and financial institutions recognise the long-term potential of the neighbourhood.

Sky Box Hill | Off the plan Sydney | Secure with $15k and $657 x 96 weeks

8. How Coposit Can Help

Coposit is designed to simplify off-the-plan purchases, regardless of location. Through our platform, you can:

  • Secure a Property with a Low Deposit: Break down your deposit into manageable instalments, preserving cash flow for other investments or expenses.
  • Gain Access to Trusted Developers: We partner with reputable builders and developers across Australia, so you can invest confidently.
  • Stay Informed: We provide insights into projects in growth suburbs, helping you make a location-savvy decision.

Whether you’re an owner-occupier or investor, combining Coposit’s flexible payment solution with a well-chosen location can significantly enhance your property’s long-term value.

ONE Apartments | Off the plan Newcastle | Secure with $20k and $1,637 x 33 weeks

9. Final Thoughts

While off-the-plan properties come with unique advantages—like potential stamp duty savings, customisable finishes, and the prospect of locking in today’s prices—the real key to a successful investment lies in the location. A suburb or neighbourhood with robust infrastructure, high tenant demand, and ongoing growth prospects can secure both immediate and long-term returns.

Roslyn Street | Off the plan Sydney | Secure with $10k and $949 x 29 weeks

Ready to Explore Off-the-Plan Opportunities? Visit coposit.com.au to discover how we can help you find the perfect off-the-plan property in a location primed for future growth. Our user-friendly platform and flexible “coposit” payment approach ensure you’re not only saving on upfront costs but also positioning yourself for a prosperous property journey.

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